BEHR Paint

The #1 paint brand on TikTok 🤝 the DIY Coach of the internet.

From 2022 to 2024, I created a seamless flow of high quality, native content that brought color to life in various ways for BEHR – from satisfying paint pours to inspiring DIY project, we left people craving for more and then some. Our most viral video with cherries falling from a stroke of paint, reached over 50M viewers in 2024.