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Sephora

Project type

Social Media Campaign

Date

April 2025

Location

Los Angeles

The best skincare hack is to shop at a store that’s obsessed with your skin. AKA Sephora. ✨🧴

I ideated and created the social media campaign for Sephora's recent Skincare campaign. The goal of the campaign was to make people more aware of Sephora's wide range of quality skincare. The content is a mix of aesthetic visual ASMR, relatable moments and trending formats such as the airport bin aesthetics.